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Author: Oana Vasarhelyi
Oana Vasarhelyi is a performance marketing specialist at Mondiad, the global advertising network, where she has analyzed affiliate campaigns and authored advertiser-facing content since 2022.Her work draws on Mondiad's cross-vertical network data, such as spanning sweepstakes, dating, finance, iGaming, nutra, and app install offers across Tier 1–3 GEOs, to turn campaign-level performance patterns into practical guidance for affiliate marketers.A linguist by training turned ad-tech practitioner, she brings a translator's discipline to an industry that often buries fundamentals under jargon. Off the clock, she's a reader, gamer, and sketcher.
Every major global event leaves behind two things: memories for viewers and opportunities for marketers. The 2026 Winter Olympics are…
Affiliate conferences can feel overwhelming, exciting, and full of opportunities, all at once. Whether it’s networking with industry pros, learning…
Jumping into affiliate marketing can feel like stepping into a fast-paced digital jungle, exciting, full of opportunity, but also a…
In this Mondiad case study, we can’t stress this enough: Data is your best friend! The more data, the better.…
If you’re intrigued by the world of online advertising and have a passion for optimising campaigns, becoming a media buyer…
Whether you’re an advertiser aiming to boost conversions or a publisher looking to optimize monetization, understanding how traffic flows, and…
The festive season isn’t just about twinkling lights and cozy vibes, it’s also one of the most profitable times of…
Many advertisers naturally turn to social media platforms, both paid and organic, as their primary source of visitors. While social…
Virality isn’t just for social media influencers, it’s a powerful tool for advertisers looking to maximize exposure, engagement, and conversions.…
In a major policy shake-up, Google has officially banned sweepstakes casinos from being advertised under its “social casino” category, reclassifying…