{"id":751,"date":"2022-08-18T13:45:51","date_gmt":"2022-08-18T10:45:51","guid":{"rendered":"https:\/\/blog.mondiad.com\/?p=751"},"modified":"2026-04-02T17:12:04","modified_gmt":"2026-04-02T14:12:04","slug":"new-feature-for-mondiad-advertisers-event-tracker","status":"publish","type":"post","link":"https:\/\/mondiad.com\/blog\/new-feature-for-mondiad-advertisers-event-tracker\/","title":{"rendered":"Track and Optimize Your Ad Campaigns with our Built-in Event Tracker!"},"content":{"rendered":"

Are you also concerned that your ads are only served and not actually viewed\/clicked by real users? Well, from now on you can erase this uncertainty from your worry list. Track your campaign\u2019s performance easily with the new Mondiad built-in event tracker! Read on to see how it works!<\/strong><\/p>\n

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What is the Mondiad Event Tracker?<\/strong><\/h2>\n

\"Mondiad<\/a><\/p>\n

Our built-in event tracking feature allows you to track the performance of the traffic purchased from Mondiad and optimize the campaign easily, <\/span><\/b>without third parties or additional costs.<\/span><\/p><\/blockquote>\n

This event tracking feature is great for advertisers who can\u2019t use a conversion tracking tool (even if we recommend this) or as an addition to a conversion tracking system. This additional information will allow advertisers to better optimize their ad campaigns by focusing on what areas work best.<\/span><\/p>\n

The mechanism behind this feature is built around the <\/span>engagement metric<\/b> that allows advertisers to track the quality of the publisher`s traffic, adzones, subids, <\/span>countries, devices, etc,<\/span> and thus, the quality of their campaign targeting.\u00a0<\/span><\/p>\n

What can you track?<\/strong><\/h3>\n